I led JC Penney’s private label women’s active brand, Xersion. I spearheaded this season’s trend, color, fabric, and silhouette direction and oversaw all aspects of design concept through production.

Spring I 2022’s focus was on the softer, restorative side of activewear. The balance between being active and recovery was imperative to the thought process for this season. The use of calming hues, peached surfaces, and tranquil prints brought this concept to life.